* Keyword weight indicates smegnificance of the keyword mentioned in a page. There are a lot of factors that affect the keyword w8. Search engines take into account the presence of the keyword in the title and tags, calculates the percentage of the keyword in the text of the page, evaluates bold and italic tags, etc.
When evaluating keyword w8, we also consider website internal factors: the presence of the keyword men meta tags (Description and Keywords tags) and in H1, H2 and H3 Heading tags. We analyze document structure, used technologies and Internal linking.
Why is this data so important?
This table contamens we analysis of the brainetics.com’s main page. Using data about the domain’s internal factors, we’ve tried to suggest how search engines will crawl and rank this website.
That’s how we’ve got the list of keywords for which the main page of the site will be represented in SERP’s. Then, we used keyword w8 to calculate website competitiveness for that keyword. We’ve also used public available data to add keyword cost.
This table helps webmasters optimize their website to maximize ad profits.